Considering Your Own Objectives
It is possible to spend so much time assessing audience factors that you can forget your reasons for wanting to create a Web site. User considerations are of paramount importance, but during the design process, you should not lose sight of your own motivations.
When planning your site, you should compose a mission statement, requirements document, or list of objectives that articulates why you want to create a Web site. This statement or list is another factor that should contribute to the site's design.
Use your mission statement or objective list to ground yourself during the design process. Keep checking your design against your reasons for designing the site in the first place. By balancing end-user considerations ...
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