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Platform Ecosystems by Amrit Tiwana

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Chapter 4

The Value Proposition of Platforms

Abstract

The three groups of participants in a platform ecosystem, platform owners, app developers, and end-users, have unique needs and motivations for participating in it. Therefore, a platform must uniquely appeal to each group in how it aligns with their interests relative to a product or service. To be sustainable, a platform-based business model must also satisfy their needs better than alternative business models. This chapter focuses on the distinctive value proposition that software platforms offer to platform owners, app developers, and end-users.

Keywords

value proposition; stakeholders; platform owners; app developers; end users; business ecosystems

I conceive that the great part of the ...

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