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Platform Ecosystems by Amrit Tiwana

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Chapter 2

Core Concepts and Principles

Abstract

This chapter introduces some core concepts and principles that we will subsequently use as a foundation for delving into platform architectures, governance, and evolution. Among the core concepts we first describe the notion of platform lifecycles, with three facets to characterize where a platform is in its lifecycle. The strategies for orchestrating the evolution of a platform ecosystem from a platform owner’s perspective and the app developers’ approach for managing their own work vary markedly depending on the platform’s stage in its lifecycle. We then describe the notions of multi-sidedness, network effects, multihoming, tipping, lock-in, and envelopment that will help us grasp how software ...

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