Acknowledgments

I am indebted to Dr. Shirley Kuiper, who laid the foundation for this publication decades ago. And I am grateful to Dr. Debbie DuFrene, the expert editor who transformed a draft into a truly reader-friendly book. Thanks, also, to my husband, William Jewell, for his unfailing support. During my half century of teaching, publishing, research, and business ownership, many students and colleagues influenced my thinking about communication and education for business. I owe a huge debt to them.

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