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Pinterest Marketing: An Hour a Day by Jennifer Evans Cario

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Chapter 7

Week 4—Purposely Propagating Pins on Pinterest

While Pinterest is at heart an image-based social bookmarking service, it takes more than simply pinning random images if you want to generate any type of engagement or response from your account. The image you choose, the description you write, the time of day you post . . . each of these factors weighs heavily into whether or not your pin generates engagement.

This week, our focus is on learning how to increase the chances of having your pins propagate through the Pinterest community.

Chapter Contents

Monday: Getting Your Pins into the Stream

Tuesday: Building Momentum by Timing Pins

Wednesday: Controlling How Pins Are Posted

Thursday: Understanding the Impact of a Good Image

Friday: ...

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