O'Reilly logo

Persuasive Writing by Peter Frederick

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

6

Verbs Equal Vigour

The verb is the workhorse of any sentence. Without a verb, nouns would just sit around doing nothing. Adjectives may be able to tell you how wonderful the noun is, but it’s still sitting on its backside (actually, it’s not even doing that, as ‘to sit’ is a verb). Chuck in a verb, however, and your sentence is jumping, skipping, singing, dancing and even racing across the page (or just sitting on its backside . . .).

This section will look at:

  • names of words – a grammar refresher;
  • activating passive verbs;
  • freeing nominalised nouns.

Remember – if following a rule makes your writing less persuasive, break it.

GRAMMAR REFRESHER

If your only contact with grammar is when you visit her in the care home, this is the section ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required