Protecting Your Proprietary Interests
Before we look at the parts of a formal proposal, let’s take a minute to consider an issue that worries a lot of people. How do you write a proposal that presents a creative solution and that may contain information that is confidential or proprietary to your business without having your solution and your proprietary content taken by an unethical client, shared with a competitor, or otherwise misused?
The first and most obvious answer is to know your client. If you have concerns about their ethics, maybe you should revisit the bid/no bid analysis one more time. If you still want to go after the business, but you’re worried they might steal your ideas, you have a few options:
Limit the amount of specific ...
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