O'Reilly logo

Persuasion IQ: The 10 Skills You Need to Get Exactly What You Want by Kurt W. Mortensen

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER TEN

PQ Skill #8

Advanced Presentation and Communication Skills

If all my talents and powers were to be taken from me by some inscrutable Providence, and I had my choice of keeping but one, I would unhesitatingly ask to be allowed to keep the power of speaking, for through it I would quickly recover all the rest.—DANIEL WEBSTER

Have you happened to notice the dramatic changes that have evolved in presentations, communication, and training over the last twenty years? The basic focus used to be on education. Now, the latest research is all about how to grab your audience’s attention and then maintain their interest. We can no longer focus simply on educating; we must now entertain. We must keep our audiences mentally engaged.

Great persuaders ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required