Personalized Digital Advertising: How Data and Technology Are Transforming How We Market

Acknowledgments

I would like to acknowledge the many people who inspired me and supported me throughout this project. In the midst of my busy schedule as CEO of a rapidly growing company; maddening travel each week between the San Francisco Bay Area, New York, Los Angeles, and India; trying to be a good dad to two young kids; and keeping my commitments and passion as director of a charitable foundation, it was quite a miracle that this book actually came together when it did. I now know it takes a team and starts at home.

First, I thank my wife, Usha, without whom I would not have been bold enough to even undertake this project. It came about at a time when neither of us could imagine finding even an hour a week to do anything new. In spite of ...