Part V

The Part of Tens

9781118238189-pp0501.eps

In this part . . .

This part offers four short and sweet chapters chock full of great advice. I highlight the benefits of developing your personal brand and then warn you about ways you can quickly sink that brand if you aren’t careful. I offer hints for how best to demonstrate your brand, and finally I suggest steps you can take to continue to build your brand even after the fundamentals are in place.

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