Part ThreeClosing the Loop

If you’ve used a commercial online survey package or service, your survey results will be available immediately. You’ll be able to do some basic data analysis and create some tables and graphs using the tools in the software package. If you want to do more involved analysis, chances are that you or someone in your organization has the skills to help you out.

Although many survey projects end with the analysis, a successful effort will take the next steps to communicate the results and concrete actions that will or will not be undertaken based on those results. This part of the book explores effective postsurvey communications and rounds out what you need to know to put your survey process together.

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