CHAPTER 16ENHANCING PRODUCT VALUE THROUGH LIFE-CYCLE MANAGEMENT

Once a great product has been developed, one of the key questions related to the patent strategy is how long you can protect the product against imitators. Patents are primarily focused on creating a sustainable competitive advantage in the marketplace, and how long this advantage can be sustained is a key metric for the success of a patent strategy. Most projects will require multiple patent applications to be filed in order to create a portfolio of protection. One potential benefit of multiple filings is the opportunity to extend the life span of effective protection.

In an industry with very short product life cycles, the life span of a patent may be far longer than the useful ...

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