Praise for Outsmarting Social Media
“Evan’s understanding of marketing psychology is impressive. Through the lens of social media, he makes key observations about how people search for information and why.”
—Richard Isaacson, Harvard-trained neurologist and associate professor of clinical neurology
“This book is eye-opening. It states, in simple terms, precisely how to dominate social media in your chosen field.”
—Dr. Stephen Gullo, national bestselling author and former Columbia University professor
“This book provides crucial insights and practical solutions for anyone looking to use social media as a platform to grow their business or nonprofit. It’s a must-read for anyone interested in seizing the immense opportunities made available by Facebook, ...
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