10.7.1 The Change Imperative

Confronted with the relentless pressures of uncertainty and fast-paced change, there may perhaps be no single best approach, or way of coping with a turbulent business environment. Business enterprises today operate in a highly complex, increasingly uncertain, and rapidly changing environment of global economy, trade, and industry. Coping with continuous change is not an option for them, it is an imperative compulsion. They can cope with change in a proactive and anticipatory manner, or in a reactive crisis-oriented mode. But they need to be prepared for facing the emergent and emerging, anticipated and unexpected, ordinary and extraordinary change situations, in a rapid, flexible, knowledgeable, and competent manner. ...

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