Oracle API Management 12c Implementation

Summary

This chapter started by describing how WBCV telecom struggled to keep pace with its competition and how it was rapidly losing market share due to the innovative and disruptive nature of the products and offerings being launched by its smaller, agile competitors. It introduced a realistic case study to illustrate the key concepts being conveyed. The chapter goes on to describe how WBCV's CIO realized that the key to halting this trend of declining market share was to dramatically enhance the customer user experience, engaging with its customers in a seamless fashion through multiple delivery channels. It described how WBCV Telecom transformed itself into a digital organization capable of fighting off competitors, allowing them to not only ...