INTERACTIVE CASE Virtual Company
On-line Case: Cruise International, Inc.
Assignment: Forecasting at Cruising Inernational, Inc. In this assignment you will focus on forecasting demand for cruises in different geographical regions. CII is trying to determine which regions have faster-growing demand so that they can be sure to have sufficient cruises available in each specific region. You are to meet with Jean Burkette, Director of Demand Management, at CII corporate. Your meeting ends with Jean saying, “I need you to develop a forecast for the upcoming cruising season … using any method that you believe provides a reliable forecast.” This assignment will enhance your knowledge of the material in Chapter 8 of your textbook while preparing you for future assignments.
To access the Web site:
- Go to www.wiley.com/college/reid
- Click Student Companion Site
- Click Virtual Company/Cruise International, Inc.
- Click Consulting Assignments
- Click Forecasting at CII
On-line Case: Forecasting at Valley Memorial Hospital
Assignment: Forecasting Today, your assignment has taken you out to City Central Airfield. You'll be meeting with Jean Burger, director of the Valley Memorial Helicopter Service (VMHS), the air transportation arm of the medical center. She's asked you ...
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