Chapter Highlights
A business strategy is a long-range plan and vision for a business. Each of the individual business functions needs to support the business strategy.
An organization develops its business strategy by doing environmental scanning and considering its mission and its core competencies.
The role of operations strategy is to provide a long-range plan for the use of the company's resources in producing the company's primary goods and services.
The role of business strategy is to serve as an overall guide for the development of the organization's operations strategy.
The operations strategy focuses on developing specific capabilities called competitive priorities. In designing its operation, an organization is governed by the operations strategy and the specific competitive priorities it has chosen to develop.
There are four categories of competitive priorities: cost, quality, ...
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