Community Management
An active community requires some maintenance. Your members will have questions and problems; they might get into public arguments or even abuse the website. There needs to be someone keeping an eye on things and intervening when necessary to guide a lost member, lay down ground rules, or remove offensive content. This person’s job is known as community management.
Effective community management is fundamental to the success of your community project. Your community managers will become, for your members, the human face of your brand, and their decisions will influence the content that every visitor sees on your website. At the same time, the community manager will be the person best placed in your organization to gather ...
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