11. Twelve-Point Type and Auto Leading

Just because the default is 12-point type with auto leading doesn’t mean you have to use it. For most typefaces, 12-point is a tiny bit too large for body copy. Take a paragraph of 12-point text and set the same paragraph in 10, 11, or perhaps 10.5 point. Compare the two printed pieces; notice which one gives you a more professional, sophisticated impression. Add an extra 1 or 1.5 points of linespace (leading). Compare them again. What do you think?

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