Non-Designer’s Type Book, The, Second Edition

Quality

The common thread between these questions is quality — the quality of type onscreen, the quality of the type itself that comes out of the printer, the quality of the reproduction method, and the quality of the paper. If each of these variables is on the high end, then you can use any typeface you choose as far as technical reproduction is concerned. If any of these variables is on the low end (or on textured paper, even though it’s high quality), you need to be more selective to make sure your type will reproduce well.