Be Creative!
More often than not, the purpose of a pull quote is to add some visual interest to the page. So do it. Make that pull quote beautiful, provocative, interesting, dynamic! This is not the place to be a wimp.
A simple rule above and below the quote sets it apart. Notice the punctuation is hung off the left edge so the text retains its strong left alignment. Typeface is Antique Olive Bold.
With a colored or black box, you can inset this quote so it tucks halfway into the adjacent column and hangs halfway out into the margin. Typeface is Antique Olive Compact.
Tall, narrow settings with lots of linespace work well in outer margins. ...
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