About the Authors

Mukul Pandya is editor and director of Knowledge@Wharton, a web-based journal of research and business analysis published by The Wharton School of the University of Pennsylvania.

A winner of four awards for investigative journalism, Mr. Pandya has more than twenty years of experience as a writer and editor. His articles have appeared in The Wall Street Journal, The New York Times, The Economist, Time Magazine, The Philadelphia Inquirer, and many other publications. He coauthored Knowledge@Wharton on Building Corporate Value.

Mr. Pandya, who has an M.A. in economics from the University of Bombay, lives in Ewing, NJ, with his wife and daughter.

Robbie Shell, the managing editor of Knowledge@Wharton, has worked as a business reporter ...

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