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New Business Opportunities in the Growing E-Tourism Industry

Book Description

Responding to the dual pressures of globalization and economic downturn, communities across the world formerly driven by agriculture and industry are increasingly turning toward tourism as an economic mainstay. In order for industry leaders to compete with the efforts of competitors and savvy marketers, new business models must be defined which allow for the incorporation of e-tourism tools and expansion into the global marketplace. New Business Opportunities in the Growing E-Tourism Industry offers case studies and research that highlights the impact of globalization on travel and tourism and offers solutions to potential problems. Targeting an audience of researchers and business professionals, this volume brings together a diverse international body of scholars and researchers to provide a holistic perspective of future developments in the e-tourism industry. This volume compiles the research and perspectives of researchers and industry professionals, uniting a variety of topics including medical tourism, traffic-management, route-planning, virtual museums, digital spot-hunting via film-mosaic, and tourism for the elderly and disabled.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Book Series
    1. Mission
    2. Coverage
  5. Preface
    1. THE SIGNIFICANCE OF E-TOURISM TODAY
    2. REFERENCES
    3. ADDITIONAL READING
    4. APPENDIX: DEFINITONS
  6. Section 1: General Views of E-Tourism
    1. Chapter 1: Publication Analysis of (E-)Tourism
      1. ABSTRACT
      2. INTRODUCTION
      3. ANYLYSIS OF APPEARANCE OF E-TOURISM IN SCIENTIFIC DATABASES
      4. PREDICTION OF THE NUMBER OF PUBLICATIONS ON E-TOURISM IN SCIENTIFIC DATABASES
      5. SPECIFICATION OF PROBABLE SCENARIO OF FUTURE DEVELOPMENT OF TOURISM WITH THE EVOLUTION OF TOURISM NETWORK IN THE CZECH REPUBLIC AS AN ILLUSTRATION
      6. ECONOMETRIC ANALYSIS OF THE LINK BETWEEN THE NUMBER OF PUBLICATIONS AND ECONOMIC INDICATORS ON TOURISM
      7. CONCLUSION
      8. RECOMMENDATIONS
      9. FUTURE RESEARCH DIRECTIONS
      10. REFERENCES
      11. ADDITIONAL READING
      12. KEY TERMS AND DEFINITIONS
    2. Chapter 2: Using MIS for Strategic Planning and Management Control in Tourism Industries
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. CASE STUDY
      5. MAIN FOCUS OF THE CHAPTER
      6. MATERIALS AND METHODS
      7. SOLUTIONS AND RECOMMENDATION
      8. FUTURE RESEARCH DIRECTIONS
      9. CONCLUSION
      10. REFERENCES
      11. ADDITIONAL READING
      12. KEY TERMS AND DEFINITIONS
    3. Chapter 3: Quality Enhancement in Designing E-Tourism Service Systems
      1. ABSTRACT
      2. BACKGROUND
      3. COMMON QOTSs
      4. QUANTITATIVE ANALYSIS OF QOTSs
      5. QOTSs ENHANCEMENT MECHANISMS
      6. QOTS ENHANCEMENT IN A PARTITION-BASED ARCHITECTURE
      7. FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION
      9. ACKNOWLEDGMENT
      10. REFERENCES
      11. ADDITIONAL READING
      12. KEY TERMS AND DEFINITIONS
    4. Chapter 4: Promoting Place Appeal
      1. ABSTRACT
      2. INTRODUCTION: COMPETITIVE OPPORTUNITY VS. COMMUNITY STARVATION
      3. ONLINE INFORMATION REVOLUTION: A BRIEF OVERVIEW
      4. TRANSFORMING COMPETITIVE ADVANTAGE
      5. ONLINE REVIEWS
      6. DELIBERATELY MISLEADING INFORMATION
      7. REACTION BY HOSPITALITY INDUSTRY PROFESSIONALS
      8. PROACTIVE MARKETING BY THE PUBLIC SECTOR
      9. PLACE APPEAL
      10. WHICH PLACES NEED PROMOTION? EVERYWHERE!
      11. LEARNING FROM ELSEWHERE: BEST PRACTICES
      12. RECOMMENDATIONS
      13. CONCLUSION: IT’S ESSENTIAL TO CATER TO VIRTUAL VISITORS
      14. REFERENCES
      15. ADDITIONAL READING
      16. KEY TERMS AND DEFINITIONS
  7. Section 2: Operations Research and Management Science Methods for E-Tourism Research
    1. Chapter 5: Interactive Approaches for Sightseeing Route Planning under Uncertain Traffic and Ambiguous Tourist's Satisfaction
      1. ABSTRACT
      2. INTRODUCTION
      3. KEY IDEAS OF OUR PROPOSED MODEL: TIME-EXPANDED NETWORK AND FUZZY RANDOM VARIABLE
      4. FORMULATION OF OUR PROPOSED MODEL AND SOLUTION APPROACH
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    2. Chapter 6: Who Won the Winter 2010 Olympics?
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. DATA ABOUT THE GAMES
      4. 3. HOW TO EVALUATE INTANGIBLES [5]
      5. 4. AN EXHAUSTIVE APPROACH
      6. 5. ON THE RANKING OF BOTH MEDALS AND GAMES
      7. 6. CONCLUSION
      8. ACKNOWLEDGMENT
      9. REFERENCES
      10. KEY TERMS AND DEFINITIONS
      11. APPENDIX
  8. Section 3: Medical and Health E-Tourism
    1. Chapter 7: Global Medical Tourism
      1. ABSTRACT
      2. INTRODUCTION
      3. NECESSITY OF MEDICAL TOURISM
      4. IMPORTANCE OF INTERNETWORKING IN THE FIELD OF MEDICAL TOURISM
      5. CURRENT SCENARIO OF MEDICAL TOURISM IN INDIA
      6. CURRENT SCENARIO OF MEDICAL TOURISM IN WEST BENGAL
      7. RISK OF MEDICAL TOURISM (LEGAL, ETHICAL, QUALITY)
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    2. Chapter 8: Empirical Analysis on the Medical Tourism Policy in Taiwan
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. LITERATURE REVIEW
      5. CASE STUDY
      6. DATA ANALYSIS
      7. FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION AND RECOMMENDATIONS
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    3. Chapter 9: Medical Tourism Service Quality
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. MAIN FOCUS OF THE CHAPTER
      5. SOLUTIONS AND RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. APPENDIX 1: A SAMPLE QUESTIONNAIRE FOR MEASURING MTSQ
      12. APPENDIX 2: DETERMINING THE SAMPLE SIZE
    4. Chapter 10: A Comparative Study of Japanese and Taiwanese Perceptions of Hot Springs
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. LITERATURE REVIEW
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    5. Chapter 11: From Amusement and Entertainment Tourism to Balneotherapy and Health Promotion Tourism
      1. ABSTRACT
      2. BACKGROUND
      3. INTRODUCTION
      4. RECOMMENDATION
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
      9. APPENDIX 1: THE TRADITIONAL IDEAS ON THE MIRACLES AND THE MEDICAL EFFICACIES OF HOT SPRINGS
      10. APPENDIX 2: FIGURES AND TABLES
  9. Section 4: Cultural E-Tourism
    1. Chapter 12: Smart Destination as Key Element
      1. ABSTRACT
      2. INTRODUCTION
      3. NEW TENDENCIES IN THE TOURISM INDUSTRY
      4. ICT AND TOURISM: SMART DESTINATION
      5. THE ‘WAY OF ST JAMES’: A SMART WAY
      6. STUDY OBJECTIVES AND METHODOLOGY
      7. RESULTS, ANALYSIS, AND IMPLICATIONS
      8. FUTURE RESEARCH DIRECTIONS
      9. CONCLUSION
      10. REFERENCES
      11. ADDITIONAL READING
      12. KEY TERMS AND DEFINITIONS
      13. ENDNOTE
      14. APPENDIX A: INTERVIEWS
      15. APPENDIX B: CONTENT ANALYSIS OF THE WAY’S WEBS
      16. APPENDIX C: CONTENT ANALYSIS OF THE WAY’S APPLICATIONS
    2. Chapter 13: From the Museums of Objects to the Virtual Museums
      1. ABSTRACT
      2. INTRODUCTION
      3. THE MUSEUM INSTITUTION IN THE SOCIETY: FROM CONSERVATIVE ROLE TO ADAPTIVE ROLE
      4. INNOVATIONS, ICTS AND THE NEW MUSEUM OFFER
      5. CASE STUDY 1: THE MUSEO NARRANTE OF HERA ARGIVA AT PAESTUM (THE NARRATOR MUSEUM AT PAESTUM)
      6. CASE STUDY 2: PALAZZO PEPOLI. MUSEO DELLA STORIA DI BOLOGNA (THE MUSEUM OF THE HISTORY OF BOLOGNA)
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
  10. Section 5: Visual Information-Induced Tourism
    1. Chapter 14: Film Induced Tourism
      1. ABSTRACT
      2. INTRODUCTION
      3. METHODOLOGY
      4. PROPOSED METHOD
      5. EXPLANATION OF THE PROPOSED METHOD
      6. RESULTS AND DISCUSSION
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
    2. Chapter 15: Recreating the Place
      1. ABSTRACT
      2. INTRODUCTION
      3. ANIME TOURISM
      4. LOCAL MASCOTS
      5. THE CASE OF HAKODATE CITY
      6. EVAUATION OF THE STRATEGY
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
  11. Section 6: Remaining Problems:
Ethics in Tourism
    1. Chapter 16: Business Opportunity and Social Responsibility
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. VARIOUS CONCEPTS AND DEFINITIONS
      5. BUSINESS BENEFITS, RECOMMENDATIONS, AND MANAGERIAL IMPLICATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
    2. Chapter 17: Future Research Directions in E-Tourism Studies
      1. ABSTRACT
      2. NEED OF CONCEPTUAL ANALYSIS OF HOSPITALITY USING BIG-DATA ANALYSIS METHOD
      3. POVERTY OF QUEUING DISCIPLINE IN TOURISM SERVICE
      4. MANAGERIAL AND ADMINISTRATIVE CLIMATE REGARDING FEMALE WORKFORCE
      5. MANAGERIAL AND ADMINISTRATIVE CLIMATE REGARDING FOREIGN WORKFORCE
      6. FOREIGN AND ETHNIC FOOD TOURISM
      7. RISK INFORMATION TRANSPARENCY AND THE LACK OF SAFETY PROTECTION CLIMATE FOR TOURISTS
      8. FROM POLITE AND RESPECTFUL RECEPTION TO DEFENSIVE OR OFFENSIVE REJECTION OF CUSTOMER’S CLAIMS
      9. DISASTER RECOVERY ASSISTING TOURISM WITH BOTTOM-UP NATIONAL MOVEMENT
      10. RECOMMENDATION
      11. CONCLUSION
      12. REFERENCES
      13. ADDITIONAL READING
      14. KEY TERMS AND DEFINITIONS
  12. Compilation of References
  13. About the Contributors