About the authors

Ed Goodman is a business start-up mentor who’s worked with over 10,000 start-ups to successfully build their knowledge of financial management, social media, networking and more. He has also delivered keynote presentations and workshops at large-scale seminars and exhibitions, including the MADE Festival, Business Start-Up Show, and other events at Earls Court, ExCel London and The National Space Centre. Through independent consultancy and mentoring, along with aligned partnerships, he has worked with multinational corporations including Barclays, Google, Sage, Intuit and more.

In 2012, Ed co-founded the Cambridge Business Lounge, a co-working space and support hub for start-ups and small businesses. He also regularly blogs ...

Get New Business: Next Steps now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.

Start your free trial