NeuroInvesting: Build a New Investing Brain

About the Author

Wai-Yee Chen is an investment adviser, an educator in finance, and an options and equities trader. Wai-Yee is a regular TV guest commentator for business channels CNBC and SKY, and a coach to fellow advisers and investors.

Qualified as a CPA (Certified Practicing Accountant), Wai-Yee holds degrees in accounting (University of Newcastle, Australia) and a Masters of Applied Finance (Macquarie University, Australia). Her postgraduate qualifications include a diploma in financial planning and derivatives accreditation with the Australian Stock Exchange.

Having worked with and advised many individual investors over the decade and used options as part of her investment menus, Wai-Yee wrote her first book in 2010, OptionsWise: How to Invest Sensibly, to have a voice for the use of options as a protective and passive income tool, against the normal connotation of their being aggressive and dangerous.

For her, dealing with clients and investors every day is like being in a scientific lab of human conditions; these experiences and observations have brought Wai-Yee to pursue deeper self-learning in the areas of psychology, philosophy, and neuroscience. She has gained immense practical knowledge from this lab of human conditions, which has provided many an opportunity to experiment and test her hypothesis and theories over the years. Wai-Yee now shares her findings in her new book, NeuroInvesting. It leverages off her more than a decade-long experience in trading options ...