Appendix Three
Directory of Company Names
For ease of reading, we refer to the companies discussed in the book by their commonly known names or shortened versions of these common names. This appendix contains a listing of common names used along with the full corporate entity names. This listing is sorted alphabetically by common name.
| Common name | Full corporate entity name |
|---|---|
| AB InBev | Anheuser-Busch InBev |
| AMD | Advanced Micro Devices |
| BioInvent | BioInvent International |
| Biocon | Biocon Limited |
| BMG | Bertelsmann Music Group |
| BMI | British Midland International |
| DreamWorks | DreamWorks Animation SKG |
| DuPont | E.I. DuPont de Nemours & Co. |
| Genentech | Genetic Engineering Technology |
| GM | General Motors |
| Hennessy | Jas Hennessy & Co. |
| Intel | Intel Corporation |
| LVMH | Louis Vuitton Moët Hennessy ... |
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