The essence of the motives of existence in human beings is the holistic reflection of the quiddity of human needs.
When you have read this chapter you should be able to:
define the concept of needs and describe the basic motivational process,
describe several historical and contemporary perspectives of needs and motivation theories,
discuss three important need theories, and
discuss three important theories of motivation.
In this chapter, I want to focus on how people are motivated effectively to work in different cultural environments. It is the objective of this chapter to link the theories to practice. In the ...