O'Reilly logo

Motion Graphics with Adobe Creative Suite 5 Studio Techniques by Ian Robinson, Richard Harrington

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 4 Logo Animation

image

A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.

—Winston Churchill

If you’ve been in motion graphics for any amount of time, most likely you’ve been asked to animate a logo. Often, this is a kind of “right of passage” for young motion graphics artists. Unfortunately, so is dealing with not receiving the most optimum file formats to work with. Even if the stars align and we somehow end up with the proper files in their preferred format, logos also come with rules. Usually supplied by the original logo designer, these rules specify how the logo is to appear to ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required