3

INTRODUCTION TO STREAMING AND MOBILE MULTIMEDIA

We are standing on the verge, and for some it will be a precipice, of a revolution as profound as that which gave birth to the modern industry.

—Gary Hamel and C. K. Prahalad, management consultants

3.1   WHAT IS MOBILE MULTIMEDIA?

Mobile multimedia involves the creation of content designed for mobile networks and its transmission and delivery using standardized protocols. The content can be of any type, including graphics, pictures, live video or audio, multimedia messages (MMS), games, video calls, rich calls involving multimedia transfer, voice calls using voice over Internet protocol (VoIP), media portals, and streaming video and audio. The mobile networks are characterized by constrained ...

Get Mobile TV now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.