Glossary

accelerometer An embedded sensor that measures acceleration, tilt, and overall orientation, making the screen shift from landscape to portrait as you tilt or rotate your device. The accelerometer was first used by Apple in the iPhone, but is now a standard component of most tablets and high-end smartphones.

aggregator (SMS) Organizations with the technical infrastructure and business relationships required to send and receive SMS/MMS messages across the wireless carrier networks. The organizations function as middlemen between wireless carriers and brands. Any business or individual wanting to use SMS in the United States must procure the services of an aggregator. The aggregator provides the brand with hosting for their code, connection ...

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