Chapter 12Innovation of Process

“Pump it up!” Jack Ross urged Richard Jamin as he punched in a faster speed on his treadmill in the motel exercise room.

“All right, I’m with you,” Jamin replied as he increased the speed of his treadmill alongside Ross. “I can keep up.”

“You’d better, girlie man,” Ross retorted, mimicking the Austrian accent of Saturday Night Live’s Hans and Franz in the bodybuilder skits. “You’ll need your stamina to handle everything on our agenda.”

“This feels like all the Employment Guide launches,” Jamin puffed. “The more we do, the faster we have to run.”

“You got it, girlie man!”

“I guess it’s all uphill from here,” Jamin joked, wiping sweat with a towel. But as he did, his foot caught the left edge of the treadmill, causing ...

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