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Media Production by Amanda Willett

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3 Research

There are many different types of research. You have already done some background research into your audience and into the type of piece you are making. The type of research dealt with in this chapter is the sort of research you would do when you have your idea and are starting your project.

Research notes

As with your background research, you should be keeping notes. This will help you during the production process as you can refer back to the notes, and it will also help with the evaluation. Just as with your audience research you should also be clear about the objectives:

  • Why am I doing this research?
  • What questions do I need to ask?
  • What outcome do I need?

Information research

If you are making a factual piece, either a news item ...

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