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Media Production, Delivery and Interaction for Platform Independent Systems: Format-Agnostic Media by Oliver Schreer, Jean-Francois Macq, Omar Niamut, Javier Ruiz-Hidalgo, Ben Shirley, Georg Thallinger, Graham Thomas

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7

Scalable Delivery of Navigable and Ultra-High Resolution Video

Jean-François Macq1, Patrice Rondão Alface1, Ray van Brandenburg2, Omar Aziz Niamut2, Martin Prins2 and Nico Verzijp1

1Alcatel-Lucent Bell Labs, Antwerp, Belgium,

2 TNO, Delft, The Netherlands

7.1 Introduction

In a review of the evolution of television (TV) the number of technological breakthroughs that have arisen since the 1950s is notable. There has been progress on many fronts, such as the move from black-and-white to colour, the booming diversity of content offered and an ever-increasing picture quality. The latter has itself been regularly improved by disruptive changes: the transitions from analogue to digital formats, from standard to high definition and more recently the advent of stereoscopic 3D content.

Despite an impressive list of technological improvements, which started many decades ago, it can be argued that the TV experience itself has barely changed. TV offers, almost by definition, a set of fully formatted pieces of media, defining how the content will be delivered to end users in terms of viewing experience (camera shot selection, post-processing effects, colour grading, and so on), content duration and sequencing.

However, in recent years, we have witnessed significant changes in the way people consume media in particular in their digital form. Among them one of the clearest trends is the increasing level of interactivity and of personalised consumption. People are now used to browsing web pages ...

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