Measuring and Improving Social Impacts

11Amplifying Your Impact

Increasing the efficiency and effectiveness of your organization is the key to maximizing impact from the resources at hand. With a clear understanding of the links between actions and impacts and a well-designed measurement program, you’re on your way to meeting your impact goals and logging successes year after year. But what if that’s not enough? Social and environmental problems will always be greater than our ability to address them. Once you’ve developed the ability to be consistently successful in creating social change, you may feel that it’s time to take on bigger challenges.

For-profits or nonprofits operating in competitive markets have no choice of whether to strive for continual improvement and reinvention. ...