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Measuring and Improving Social Impacts by Kristi Yuthas, Marc J. Epstein

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9Measuring Your Impact

You’ve laid the foundation for understanding and improving your social impacts. You’ve defined your social impact goals, and you’ve clarified your understanding of the chain of actions and results needed to achieve those goals. You’ve bought in to the idea that measuring impacts will help you learn and progress, and you’ve reviewed the basic approaches that organizations use to measure their impacts. Now you’re ready to develop your own system for measuring impacts. It’s time to stop hoping that you’re making an impact, and it’s time to stop guessing which investments have been most effective.

The easiest way to develop your impact measurement system is to start from the beginning. No matter what you’re currently measuring ...

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