Preface to the Second Edition
I’m excited about LinkedIn. I truly believe in its potential to uncover hidden opportunities for every working man and woman in the world. People who take the time to explore LinkedIn can find opportunities to grow their business, gain worldwide publicity, land the perfect career, develop a network of referral partners, meet mentors who will take their career to the next level, locate investors for their ideas, and much more.
I tell everyone I meet about LinkedIn, and often I’m greeted with phrases like, “Well, I have a profile, but I have not done much with it,” or, “I received some invitations but never joined . . . couldn’t figure out what it was about.”
Why people have avoided using LinkedIn is understandable ...
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