Introduction

"Nothing happens until somebody sells something."

Arthur H. (Red) Motley (1900–1984), Master Salesman

Everyone Sells

Since you most likely sell something for a living, you know the value of self-improvement and building your sales skills. Like you, we are selling in the trenches every day, fighting to gain more market share and to keep our existing client base. Just one good idea from the hundreds in this book can give you a competitive advantage and repay your investment many times over.

The goal of Mastering the World of Selling is simple, clear, and focused; we want this book to become your ultimate sales resource.

This book was created to help you to sell something better . . . faster . . . smarter . . . and with more profit!

What's in This Book for You?

  • Over 400 sales tips from the top sales training companies in the world.

  • More than 85 powerful sales articles you can use for sales meetings, to prep for a sales call, or to coach your sales team.

  • Detailed profiles and contact information to over 150 of the world's greatest sales training resources.

  • Access to hundreds of products and services, online resources, associations, and sales communities you can learn from and contribute to.

The current economic climate has created new opportunities but has also made the competitive landscape fierce. Whether you are just starting your sales career today or have been closing complex sales transactions for decades, this book has sales answers that can help you sell more.

Selling is one ...

Get Mastering the World of Selling: The Ultimate Training Resource from the Biggest Names in Sales now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.