Chapter Ten. Getting the Foundation Right: Calibration, Color Targets & Light Meters

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I get a lot of questions about how I get the look in my shots. Most think it must be some secret Photoshop trick, or some very expensive camera and glass. Although I do use Photoshop and a medium- format camera, this is not where it comes from. I started teaching workshops and creating instructional DVDs for the simple reason that most photographers asking these questions are not shooting the way I think is the easiest or most effective way. This is a vital piece of your photography, so even if you think you’re not into the more technical stuff, keep reading. ...

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