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Mastering Leadership Alignment by Andrew Bargerstock, J.W. Ballard

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Case Synopsis

Oklahoma Blood Institute

“l think we are the best managed we have ever been in the (45 year) history of OBI. We are really changing the whole culture, by changing the way we look at how we measure and operate as an organization.” OBI VP of Finance & Development, Mark Patterson. The Oklahoma Blood Institute (OBI) has over 700 employees, almost $90 million in revenues, 800 volunteers, and thousands of blood donors, producing up to and over 150,000 blood units/year. OBI manufactures the highest-quality blood products in the United States, and is the nation’s second largest blood manufacturer.

After a decade of steady growth to $68 million in 2007, with some earlier scaling challenges, OBI’s leadership could see that the issues in the ...

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