Introduction
Architecture is a business. If you're young and impressionable and still in school, you really need to learn this now. We are absolutely not suggesting that you compromise your integrity and embrace mediocrity for the sake of financial gain. What we're suggesting is that you fully embrace BIM in order to realize the best and the highest you can offer within the time and budgetary constraints. More to the point: If you're not using BIM, you're doing a severe disservice to your client, your community, your profession, and your future.
The reason this is such a great book is because of its holistic approach to BIM. We have taken great care to help you understand the context of what you're trying to accomplish within the application ...
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