O'Reilly logo

Marketing to Win by Satish Mehta

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER NINETEEN

Run with the Times: Once Again

Think win win.Stephen R. Covey

Once again, it was time to move on. In my view, a consultant has to stay fairly mobile, so that no grass grows under his feet. I had received a message from Mr Samir Jain to come aboard as a consultant for strategy and planning, which I accepted.

I returned to the Times after a time-run of eight years. Looking back, the pace of events had been so swift that I never thought about the long time that had lapsed since my last ‘workout’ in the Times. I just swam into it, but noticed a few significant changes that had taken place.

The first change I noticed was that the brand management group that I had created had sunk without a trace. There was no brand manager for any ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required