Get full access to Marketing to Moviegoers and 60K+ other titles, with a free 10-day trial of O'Reilly.

There are also live events, courses curated by job role, and more.

Start your free trial

Bibliography

Beaupre, L. American Film Distribution: A Survey, Coppola Cinema Seven, 1974

Edmunds, H. The Focus Group Research Handbook, NTC Business Books, 1999

Goldberg, F. Motion Picture Marketing and Distribution: Getting Movies into a Theatre Near You, Focal Press, 1991

Surmanek, J. Media Planning: A Practical Guide, NTC Business Books, 1996

Warshawski, M. Distributing Independent Films & Videos, Foundation for Independent Video and Film Inc., 1989

Get Marketing to Moviegoers now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.

Start your free trial

Don’t leave empty-handed

Get Mark Richards’s Software Architecture Patterns ebook to better understand how to design components—and how they should interact.

It’s yours, free.

Get it now

Check it out now on O’Reilly

Dive in for free with a 10-day trial of the O’Reilly learning platform—then explore all the other resources our members count on to build skills and solve problems every day.

Start your free trial Become a member now