O'Reilly logo

Managing Writers by Richard Hamilton

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

19.4. Web 2.0 and Beyond

Web 2.0 is one of those terms that gets batted around by people who want to look knowledgeable about the Internet, even if they know nothing. It is at best ambiguous and at worst misleading. Even the people most closely associated with Web 2.0 are at times maddeningly vague. And, given how fashionable the term is, you can pretty much guarantee that anyone who is doing more than Shovel-ware will claim to have a Web 2.0 solution.

To me, Web 2.0 is nicely encapsulated in the words of Eric Schmidt, Chairman and CEO of Google, don't fight the Internet. What he is saying is that the power of the Internet and Web 2.0 is in building services that take advantage of the Internet's unique capabilities, rather than ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required