Chapter 6
Approaches to content
Abstract
This chapter looks specifically at data that are created for the digital space, the intellectual property (IP) rights and value they provide for a corporation, the risks of theft of IP, the risks the content may create for the corporation (such as defamation, anticompetitive acts, etc.), and best practices to reduce those risks as well as strategies on what to do if theft occurs.
Keywords
3D printing; App development; Benefits; Content; Content management; Content marketing; Copyrights; Creative commons license; Domain names; Fair use doctrine; Game development; Gripe sites; Intellectual property; Intellectual property cycle; Intellectual property legislation; Intellectual property risk; Intellectual property ...Get Managing Online Risk now with the O’Reilly learning platform.
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