HERE THEY COME: the members of the fourteenth American generation. They’re self-confident and optimistic. Independent and goal-oriented. Masters of the Internet and PC. Young adults who believe education is cool, integrity is admirable, and parents are role models.
They’re blunt. They’re savvy. They’re contradictory. They defy easy labeling and exact parameters. They’re the children of the baby boomers, the upbeat younger siblings of Generation X, and the 29 million young adults who have been streaming into the workplace over the last five years and whose presence will continue to grow every single year for the next decade.
Demographers, unable to agree on a defining label for this generation, have called them the Millenniums, ...
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