Part V. Moving to a unified content strategy

So, you’ve analyzed your content and figured out how it’s being used and how it could be reused, you’ve mapped out a new content life cycle, built information models, designed workflow processes, and selected tools that will support your unified content strategy. However, moving to a unified content strategy takes more than just good design, new processes, and nifty tools! Moving to a unified content strategy also means that you change the way you work. The chapters in Part V discuss some of the organizational issues you’ll need to address when implementing a unified content strategy, starting with how groups within your company will need to work together.

In Chapter 1, “Content: The lifeblood of an ...

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