Acknowledgments

I’m indebted to several people who have contributed to the presentation of the advice we have offered in this book. First, my wife, Amanda, not only inspired me but provided great ideas and sage counsel throughout the process. I couldn’t have written this without her help. Second, many of my former colleagues at Verizon were invaluable in their cooperation and support: Ivan Seidenberg, Lowell McAdam, Steve Zipperstein, and, especially, Jim Gerace, who was very helpful in articulating the facts surrounding the birth of the Verizon Wireless credo, which he deserves credit for synthesizing. In addition, Jim was very helpful in reviewing and clarifying several other chapters. I’m likewise grateful for Donald Caplin’s help in formulating ...

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