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Manage projects successfully by A&C Black Publishers Ltd

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4 Working with a project sponsor and stakeholders

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It’s all too easy, when you’re working on a project, to become so involved with your team and the work in hand that you overlook a very important group of people. These are your sponsor and stakeholders—in other words, all those who may have an investment or interest in the project’s outcome without being directly involved in making it happen.

Neglect them at your peril! This group is likely to have opinions and influences that can make all the difference between success and failure of the whole project. The wise project manager will make sure that he or she knows from the outset who ...

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