Part II: Applications

Chapters 1-9 presented the key factors and decisions necessary for successful strategy implementation or execution. The chapters were guided by a model of execution and, taken together, provide a roadmap for the process of making strategy work. Those chapters presented the essence and raison d’être of the execution task.

The present version of Making Strategy Work takes an additional, important step. The following chapters present applications of the basic execution approach to real-world, challenging situations and show how strategy can be implemented effectively in these situations. The emphasis is on a useful application of the present model to problems and opportunities managers face routinely in today’s highly competitive ...

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