Making Sense of Iranian Society, Culture, and Business

Abstract

Iran represents a large and emerging economy with a strategic location extending from the Persian Gulf to Central Asia, a huge consumer market, tremendous natural resources, and numerous petrochemical and manufacturing industries, which require heavy investment and development. Understanding the Iranian business environment requires a holistic approach as in Iran society, culture, religion, economy, politics, and family are intimately intertwined. For this reason, the book adopts a broad scope and relies on a wide range of academic and professional resources to bring insights into the Iranian context. It tries to bridge theory and practice by offering a reasonable blend of academic perspective and practical expertise. It aims at offering ...